A sustainable fashion competition has recently been launched in Europe.
Earlier this week the European Commission launched the 2020 edition of the European Social Innovation Competition that is looking for innovations in sustainable fashion.
The event has offered three winning ideas £47,000 to help progress their initiative.
The competition is the latest in a long string of proposals to help make the fashion industry more sustainable however many fashion critics argue that simply not enough is being done.
“For the size of the problem that we’ve got today I would argue (the prize money) is short change,” said the founder of eco fashion charity Redress, Christina Dean.
“I get very concerned with the optimism that we all love to jump on when new small breakthroughs come through.”
Ms Dean stated she wants to see more of a push to recycle existing fabrics.
London-based fashion student Laura Cotgrove believes sustainability is of great importance for the next generation of industry professionals.
“In terms of future job choices I think it’s really important to work for brands that have a sustainable ethic.”